Monthly Archives: September 2011

Biggest Mistake Companies Make With Daily Deals

There is a great commercial on TV where one kid is sitting in a room and another one runs up and joins him. The “newer” kid is offered an ice cream cone, but the original kid is denied because he … Continue reading

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The Mobile Consumer

The vast majority of consumers in the world have mobile phones. Companies need to realize there is a mad rush to connect with mobile consumers in a way that accommodates their preferences and engages them. In person trade lasted more … Continue reading

Posted in Customers, Ivytalk®, mobile commerce, mobile customer service | Tagged , , , , | 10 Comments

SMS or QR Code?

We recently released Ivytalk Mobile which allows for an SMS call-to-action. Which is better – #SMS or #QR codes for mobile customer engagement? QR codes have been leveraged in many ways and rightly so. QR codes offer an innovative way … Continue reading

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The State of Critical Communications Since 9/11

The 10 year anniversary of 9/11 caused me to look back at whether it is easier to communicate now than it was then. Has technology enabled better communications? From a sheer capacity perspective, there is certainly more than there was … Continue reading

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