Author Archives: Ivycorp

About Ivycorp

Mary Jesse is a wireless industry expert with more than 25 years of experience developing and operating wireless solutions in roles such as Vice President of Strategic Technology for McCaw Cellular Communications, Vice President of Technology Development for AT&T Wireless and Co-Founder and Chief Technology Officer of RadioFrame Networks. She is currently CEO of Ivycorp, developers and operators of Ivytalk, the world’s most powerful group messaging solution for business. Ms. Jesse was instrumental in developing and deploying the first large scale wireless data systems in the U.S. and has led development teams in the architecture, design and launch of numerous systems and products. Ms. Jesse is a licensed Professional Electrical Engineer, holds Bachelors and Masters degrees in electrical engineering and has authored more than a dozen patents. She frequently speaks on mobile, technology, business and entrepreneurship. In addition to volunteering her time to support STEM education and mentor girls and women in business, she currently serves on the board of the Northwest Entrepreneur Network and on the Advisory Board for the University of Washington STEM College. Follow her @TheMaryJesse and Follow Ivycorp @Ivytalk or like Facebook.com/Ivytalk .

Everything is Not a Nail: Why You Should NOT Rely on Social Media Alone for Important Customer Messages

I would be the first in any room to profess my love for all things technology including social media. I jump from twitter to Facebook to email the same way people used to check their US mailboxes looking for letters … Continue reading

Posted in amazon, android, apple, Enterprise Communication, Group Messaging, Hospitality, iOs, Ivytalk®, Mobile, Public Safety, Retail, Technology, Utilities, windows 8, wireless | Tagged , , , , , , , , , , | Leave a comment

OTT Messaging surpasses SMS-majority is

OTT Messaging surpasses SMS-majority is consumer. http://ow.ly/kG8At Ivytalk provides OTT AND SMS for business. It’s the next big wave.

Posted in Ivytalk® | Leave a comment

Targeting Customers

@Facebook impressive with best targeted consumer database: +likes +tracking cookies +location +friend info = knowing what ad I WANT to see.

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5 Technology Predictions for 2013

Technology is advancing at such a rapid pace it is hard even for technologists to keep up. Millions of new products are being launched each year fueled by software developers and mobile applications. The Wireless Internet is enabling the transformation … Continue reading

Posted in amazon, apple, iOs, Mobile, mobile commerce, Technology, windows 8 | Tagged , , , , , , , , , , , , , , , | Leave a comment

The Wireless Internet and Why It Matters

The world is transforming in a way not seen before in history and it’s tied to being untied. Since the beginning of the industrial revolution, wires have enabled factories, automation, networking, and the Internet by delivering power, data and control … Continue reading

Posted in 4G, Enterprise Communication, Giving Back, Group Messaging, Ivytalk®, Leadership, M2M, Mobile, Startup, Technology, wireless | Tagged , , , , , , , | Leave a comment

5 Key Considerations in Implementing Mobile Commerce Solutions

The world is fundamentally changing. In the last several decades, we’ve seen revolutionary change in the world driven by technology. The Internet (including IP, networking and web technology) connected the smallest village to the executive in the largest high-rise and … Continue reading

Posted in Customers, marketing, mobile commerce, mobile customer service, Technology, wireless | Tagged , , | Leave a comment

Are you an Emailer or Texter?

Humans are capable of storing an incredible amount of information without even realizing it. Consider all the people you “talk” to. Based on their preferences and behavior, you have mentally stored the best ways to reach your friends, family and … Continue reading

Posted in Customers, Email, Enterprise Communication, Group Messaging, Ivytalk®, marketing, mobile commerce, mobile customer service, Public Safety, Technology, texting | Tagged , , , , , , , , , | Leave a comment

Six Reasons Baby Boomers Should Be Working For Your Startup

A few months ago there were a series of articles about how entrepreneurs are over-the-hill by 25 years old. I knew immediately that was not true and articles have since been published showing that statistically, companies started by boomers are … Continue reading

Posted in Customers, Ivytalk®, Leadership | 5 Comments

Personalized Customer Communication

Marketing nirvana is being able to reach each individual in the way they prefer with information they want. In pursuit of this nirvana, the consumer is being chased from all angles. They localize content to where you are. They push … Continue reading

Posted in Ads, Customers, Enterprise Communication, Group Messaging, Ivytalk®, marketing, mobile customer service, Technology, texting | Tagged , , , , , , , | 1 Comment

What is EAS and Why Are They Testing It?

Baby boomers all know the deep wailing sound of the Emergency Broadcast System (EBS). “This is only a test” “If this were a real emergency, you’d be given instructions…” The EBS was created in 1963 to warn the country of … Continue reading

Posted in Ivytalk®, Public Safety, Technology, texting | Tagged , , , , , , , , , , , | 1 Comment