Tag Archives: mobile marketing

Are you an Emailer or Texter?

Posted on July 8, 2012 by

Humans are capable of storing an incredible amount of information without even realizing it. Consider all the people you “talk” to. Based on their preferences and behavior, you have mentally stored the best ways to reach your friends, family and … Continue reading →

Posted in Customers, Email, Enterprise Communication, Group Messaging, Ivytalk®, marketing, mobile commerce, mobile customer service, Public Safety, Technology, texting | Tagged , , , , , , , , , | Leave a comment

Personalized Customer Communication

Posted on February 10, 2012 by

Marketing nirvana is being able to reach each individual in the way they prefer with information they want. In pursuit of this nirvana, the consumer is being chased from all angles. They localize content to where you are. They push … Continue reading →

Posted in Ads, Customers, Enterprise Communication, Group Messaging, Ivytalk®, marketing, mobile customer service, Technology, texting | Tagged , , , , , , , | 1 Comment

Biggest Mistake Companies Make With Daily Deals

Posted on September 23, 2011 by

There is a great commercial on TV where one kid is sitting in a room and another one runs up and joins him. The “newer” kid is offered an ice cream cone, but the original kid is denied because he … Continue reading →

Posted in Ads, Customers, Ivytalk® | Tagged , , | Leave a comment

SMS or QR Code?

Posted on September 14, 2011 by

We recently released Ivytalk Mobile which allows for an SMS call-to-action. Which is better – #SMS or #QR codes for mobile customer engagement? QR codes have been leveraged in many ways and rightly so. QR codes offer an innovative way … Continue reading →

Posted in Customers, Group Messaging, Ivytalk® | Tagged , , | Leave a comment

Freemium Enterprise

Posted on February 20, 2011 by

Products naturally make their way from one market to the next as companies look for ways  to increase revenue.  Many hardware and software products have migrated from military use to consumer use.  The Hummer is a great example of this–a … Continue reading →

Posted in Customers, Ivytalk®, Technology | Tagged , , , , , , , | 1 Comment